Everybody knows by now that innovation is an essential part of any organization’s success. Success? it is rather “survival”! But there is no one-size-fits-all innovation technique. Terminologies like Open Innovation, Crowdsourcing, and Co-Creation can be overwhelming and confusing because they are all innovation techniques that can invite external people into a process or a project.
“FEKRETEK” was the name given to the program that invited Egyptian women to submit their ideas for evaluation, and three winners would be supported financially by Vodafone to fund their project. Using Untap, Vodafone launched Egypt’s Women empowerment platform, FEKRETEK, on March 8th.